Stakeholders

I think stakeholders are best described as interested parties. Stakeholders are a very important concept in business. It is often thought, for example, that a company should only keep its customers satisfied. To be successful, there are often more stakeholders. In this article I explain the meaning of the term stakeholder. I also give examples of how you deal with stakeholders both inside and outside the company.

Internal stakeholders

You can have different stakeholders in project management. That means the interested parties within the project. You have to manage these stakeholders, in other words: in order for a project to succeed you must keep all interested parties satisfied. I consciously mention here all interested parties. You often have direct and indirect interested parties. The direct interested parties participate directly within the project. The indirect stakeholders must, for example, start using the end product. Of course it is also very important to let these people give their input early in the process. If you do this too late, chances are that there will be resistance. How often does it not happen that end users only see the product when it is completely finished? There is then no more room for making adjustments. Chances are that the end users do not like to use the product.

A method where stakeholder management plays an important role is Prince2. This method is often used in software development in particular.

External stakeholders

In addition to stakeholders within a company, a company often also has to deal with external stakeholders. That can be the shareholders, but also the trade union, environmental organizations or other interest groups, customers, suppliers or legislators. A good management method for analyzing external factors is the DESTEP analysis.

Article rating: 3.8 (4 reviews)
Related articles
In 1994 I was 21 years old, house painter and financially broke.
25 Mar 2019
6 mins read
Social Entrepreneurship | The LG 4G case The Marketing Director of LG Benelux asked if we wanted to setup a photo competition for the introduction of the new LG G4 Smartphone.
3 Apr 2019
4 mins read
Richard Branson (1950) is an English entrepreneur and investor.
25 Mar 2019
3 mins read
Eric Ries Eric Ries is an entrepreneur and investor from Silicon Valley and does a lot of consultancy for large companies.
15 Mar 2015
3 mins read
The Lean Startup Method comes from the book The Lean Startup by Eric Ries from 2011.
15 Mar 2015
4 mins read
Popular articles
1
29 Mar 2013
9 mins read
2
13 Mar 2013
7 mins read
3
2 Dec 2013
6 mins read
4
25 Mar 2019
4 mins read
5
1 Apr 2013
4 mins read
6
14 Jan 2014
2 mins read
7
25 Mar 2019
6 mins read
8
3 Jan 2014
2 mins read
9
16 Dec 2012
4 mins read
10
2 Jun 2013
6 mins read

Direct assistance from business experts

Consultancy

entrepreneurshipentrepreneurshipchange managementorganicfruitvegetablesconnectiongrow your own foodgrowing in the cityvegetarianveganhealthymeal prepmotivationfriendships
Miranda is available now
investmentkreativedetermination in upcoming planown ideas
Dipesh will be available in 1 days 2 hours 50 mins
@lang('tours.cookie_time')
@lang('tours.only_use_mic_cam')
@lang('tours.set_cookies')
Incoming call
Calling
block this user
Instant call from
Hang on...
calling
Hmm...
no answer
They're busy
€ 0,00 PM
Will you accept
the charges for this call?
I'm the ONE
loader
Sorry, I can't answer now, please call me in 5 minutes
Sorry, I can't answer now, please call me in 5 minutes
Callback request
More info on "callback request" Less info on "callback request"