Suspect

certified ManagementGoeroes expert badge
1 min read

Suspect is a term used in CRM. The term is used in the sales funnel model. The term 'suspect' however has nothing to do with crime or the like. You suspect that he or she wants to become a customer of your company. However, this is no more than a vague suspicion, for example, because he is already a customer of a competitor or you as a company already have many similar customers and you, therefore, think you have a good chance of winning this company as a customer. Often there has been no contact with a suspect. If there has been contact, and the potential customer has indicated that they are interested in becoming a customer, the customer will be considered a prospect from that point on. If you are almost certain that the company will become a customer, it will be regarded as a hot prospect.

A suspect is, therefore, a term used to indicate in which phase of the sales process a potential customer is.

Article rating: 4.2 (10 reviews)
Share this article

Related articles

Popular articles

Show more

Direct contact met CRM experts

Consultants
Rick De Vlieger
Rick De Vlieger
$ 0.06 PM
Online marketeer
I'm the ONE Who knows about management & online marketing strategy. Call me for free!
Rick Ruitenberg
Rick Ruitenberg
$ 0.37 PM
Configuration Mngr
I'm the ONE for it asset and configuration management.
Wesley Kelder
Wesley Kelder
$ 1.85 PM
Health & Marketing
I'm the ONE voor Online Marketing, Voedingsadvies & Sport begeleiding / coaching
Krijn Steenstra
Krijn Steenstra
$ 0.74 PM
CRM / ERP consultant
I'm the ONE who knows about Volvo's
Timo Dammers
Timo Dammers
$ 1.14 PM
(2)
connecting
I'm the ONE I' m the one that will help you start your business and gives you tools to do it