Benchmark measurement

A benchmark measurement is an important method to measure results objectively. Before starting a project, it is important to analyze and quantify the current situation. From the initial measurement you can also set objective goals (KPI's). Analyzing and quantifying the current situation is called a benchmark measurement. When the project is finished, you will remeasure the same factors. Then you can objectively determine whether the goals of the project have been achieved or not.

certified ManagementGoeroes expert badge
Rick De Vlieger Rick De Vlieger
03-01-2014 1 min read
Related articles
Show more
21 marketing specialists available
  • Angeline Angeline
    Business development
    £ 0,12 pm
  • Riquet Jenner Caballero
    Risk Analyst
    £ 0,36 pm
  • Clara Pozgay
    Data Analyst, Tutor
    £ 0,26 pm
  • Andreea Georgiana
    business analyst
    £ 0,04 pm
  • Gabriela Teişu
    Business Analyst
    £ 0,17 pm
  • Ansu Kuyateh
    financial analysis
    £ 0,43 pm
Show more