Using Your Expertise to Increase Your Side Earnings

There are 28 million small businesses in the US alone, and 22 million of them consist of just one person. It is possible to combine your skills and your passion for earning money, and what starts as a side hustle can even sustain you in the long term.

Using the expertise you already have to increase your side earnings is often just a case of finding the confidence to get started. Let’s look at some ways to turn the skills you already have into cash.

Start Writing a Blog

Pick a topic that you are really passionate about and have a lot of knowledge in. This way, writing will be enjoyable and not a chore. Stick to the same topic so your readers know what to expect, and build a regular readers base. Aim to provide helpful tips and actionable steps that people can take to achieve a specific goal.

You will have no trouble building an audience if you provide value and market yourself through the right channels. Once you are well known, you can start getting paid for advertisements, for affiliate links, or you can use your blog to sell your own products or services.

Writing a blog is something you can easily do in your free time and could be one of the best business decisions you ever make. You have the opportunity to form relationships with thousands of potential clients or customers.

Teach What You Know

Whatever skills you have, whether it be graphic design, playing the piano, speaking multiple languages, or doing yoga, you can make money by teaching others. The One provides many opportunities for you to share your skills online and get paid for them.

You can also place ads in your local area by printing posters and putting them in bars, cafes, and workshop spaces. Or you could consider getting a printed ad in your local paper and offering your services. Somebody out there wants to learn what you know. You can help others and fatten your wallet in the process.

If you know a lot about marketing, relationships, dieting, or fitness, you could go into coaching. Building a successful coaching business will likely take a lot of time. However, you have the opportunity to provide real and lasting transformation for people. If you have a lot of experience in the business world, you could become a professional consultant.

Build an Online Course

If you identify a specific need within your industry, you could create an online course tailored to your targeted clients. This could consist of audio files, videos, PDF’s and booklets. If you are successful in creating a course and building an online audience, you could sell it again and again, eventually generating a passive income.

Write an eBook

This is a wonderful way to educate people and advise them on specific topics. You could write an “ultimate guide” in your area of expertise, which can help you be seen as an expert in your field. It’s good to do some research into the potential demand. Small eBooks can also be a good giveaway to get people into your online circle and help create future customers.

Start a Podcast

Some well-known entrepreneurs have built multi-million dollar businesses off the back of starting a podcast. It can be the gateway to further opportunities, such as becoming a bestselling author or hired public speaker.

Be sure that you define your niche very well. Build a visually appealing website. Try to line up interviews with well-known people in your field. Be sure to use social media to promote your podcast, whether organically or through paid search methods.

Sell Products

Many hugely successful companies started out selling products as a side hustle. Apple started as a part-time passion for messing around with electronics. What begins as a side-business could become an empire that revolutionizes the industry.

You could make homemade jewelry, health and beauty products, or greeting cards. There are endless possibilities. As well as selling your products online, you could find local markets. During the holiday season, this could be a huge earner.

Design an App

This may sound complicated, but you don’t need a ton of know-how. You can hire experts to help you with the actual production process. The most important part is to have a good idea. You want to be clear on the main functions of your app and draw out a rough design of each page.

You will need to think about graphic design and marketing strategies. Do some research into the best aso tools. Look at other popular apps in this field and try to find out what customers want. Think about your pricing.

Patent Your Ideas

If you patent many ideas, and one of them gets picked up by a major corporation, you could be onto a big earner in the future. This could take a long time and is no guarantee of income, and you need to make sure it’s an idea that will be affordable to implement.

Be ready for a possible lawsuit, as large corporations are likely to try to wriggle out of giving you any money or recognition.

Start Getting Referrals

Any freelancer or small business needs to take advantage of word-of-mouth referrals. People generally trust the opinion of their friends and family. Encourage all your clients and customers to tell their friends and family if they enjoyed your product or service.

You can start collecting testimonials. It’s also possible to offer product discounts or cash bonuses to anyone who refers you.

In Summary

In this day and age, there are many ways to start monetizing your skills. It’s very feasible to start combining your passion and knowledge to earn a bit of money on the side. With a bit of luck and a lot of hard work, it could even turn into a high-flying enterprise.

The most important thing is to get started. If you feel you have something to offer that could help the world and earn you a bit of extra cash, then what are you waiting for? It will require dedication, discipline, and focus, but making money from something you love can be hugely rewarding.

Ben Steenstra Ben Steenstra
09-11-2021 6 mins read
Related articles
Show more
Related Business coaches
  • Robyn Keet
    Business Strategist
    US$ 0,53 pm
  • Frits van Noortwijk
    US$ 1,37 pm
  • Luis Pimentel
    Business Development
    US$ 1,81 pm
  • Viktor Vishyn
    Teacher, businessman
    US$ 0,42 pm
  • Robel G Michael
    US$ 0,28 pm
  • Danny De Vries
    Co-Founder WebinarHD
    US$ 1,67 pm
Show more